Honda
Honda makes motorcycles, cars, power equipment, marine engines and aircraft, and is the largest engine manufacturer in the world.
Straightforward and engineered. Bold headings, plain body, technical figures in a clear table. Nothing stylised.
depict speeding or unsafe riding
show a rider without protective gear
claim a figure without the test standard
We built the engine first, then the car around it.
Engineering first and quietly proud. Explain how a thing was solved, then what it does for the rider or driver.
Riders, drivers and owners who value an engine that starts every time and a machine that can be serviced.
+Engines as the heart of the company
+Solving it in house
+Machines that keep running
×Badge engineering
×Speed on public roads
×Style without substance
would die on
Build the engine right and the rest of the machine follows.
