3M
3M is a materials science company making adhesives, films, abrasives, safety equipment and tens of thousands of industrial and consumer products.
Plain sans set for clarity in a catalogue of tens of thousands of products. Part numbers always exact and always findable.
state a performance claim without its test method
show a safety product used incorrectly
recommend a product outside its specification
Bonds to low surface energy plastics down to minus 20 degrees.
Technical and application led. Name the substrate, the condition and the specification the product meets.
Engineers, trades and procurement teams matching a specific product to a specific application.
+Solving a narrow problem exactly
+Scientists talking to users
+Products that outlast the problem
×Claims without a test method
×Products sold outside their specification
×Innovation as a slogan
would die on
Every claim should name the test that produced it.
